AR-Activated Promotional Materials
As part of the Lenovo Yoga Series laptop launch, Real Axe brought promotional displays to life with AR activations. By scanning QR codes on promotional materials, such as brochures and posters, customers could interact with 3D models, product information, and videos, enriching the in-store experience with immersive content that seamlessly bridged the physical and digital worlds. This transformed traditional promotional materials into interactive experiences, enhancing customer engagement and brand interaction.
Try it out!
Project Display
Use for:
- In-store displays can be augmented with AR to provide customers with product information.
- By scanning product pages or QR code triggered, customers can view 3D models, product demonstrations, or additional information enhancing their understanding and decision-making process.
- Promotional posters can be augmented with interactive elements. When viewed through a mobile device, these posters can display additional information, promotional videos, or even allow users to participate in virtual activities.
- Traditional brochures come to life with augmented reality. Printed materials can be enhanced with digital content, such as videos, animations, or 3D models, creating a more immersive and informative experience.
Technical Limitations:
- Web only (Safari, Chrome, Edge)
- For better experience to be build on 8thWall/Zappar (Additional commercial licence fees may incur)
Base:
Web base
Scope of Application:
Brand / Retail Store / Shopping Mall / Events & Exhibitions
Category:
